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The Contact Centre Management Group (CCMG) is the longest running awards programme in South Africa. The programme, recognizes, organisations and people that are leading the way in delivering exceptional service.

Being a CCMG winner is a prestigious accolade that has proven to raise the profile of individuals and contact centres, their capabilities and its stars. It is often referred to as the ‘Oscars of our industry’.

Overseen by Faye Joubert from Ask Afrika as the convening Judge. The winners will go through a robust judging experience that includes an online application and virtual interviews with a panel of senior contact centre and customer service professionals.

Each organisation has to demonstrate that their value and the value their people are continually adding and innovating to improve the customer journey, run efficient and effective operations and are striving to raise the standards of professionalism across the industry.

Awards Categories

OPERATIONAL EXPERIENCE

  1. Best Workforce Planning team or Individual
  2. Most Effective Application of Technology
  3. Best BPO Partnership

EMPLOYEE EXPERIENCE

  1. Most Effective Customer Service Professional (Agent)
  2. Most Effective Collections/Sales (Agent)
  3. Best Trainer or Coach
  4. Most Effective Learning and Development Individual or Program
  5. Best Supervisor/Team Leader
  6. Best Operations manager/Contact Centre Manager (Sales/Customer Service/Debt Collection)

CUSTOMER SERVICE CATEGORIES

  1. Best Use of Information and Data Analytics or MIS Team or individual
  2. Best Outsourced Contact Centre
  3. Best Domestic Contact Centre

Sponsorship Opportunities

Headline Sponsor for the Awards and the Virtual Conference

At the Conference (virtual) and the Awards (face to face) for 2025, we have an exclusive opportunity to be the Headline Sponsor and benefit from:

  • A table for 10 at the Awards Evening on May 2025, for your staff, clients and suppliers.
  • Speakers, opportunity at conference 35 minutes
  • 10 tickets to the virtual conference being held in July.
  • 2-minute Video of the company or solution to be flighted on the night at the awards
  • A representative from your organisation to Welcome the guests and give an overview of your products or services on stage on the night of the awards. 3-5 minutes.
  • Social media activity announcing you as the headline sponsor.
  • Social media activity post-event related to Headline Sponsor
  • Elevated brand position on the CCMG website
  • Brand on the email campaign to database of over 17 000 industry leaders 12 months.
  • Logo, company biography and URL on the CCMG website
  • Elevated brand position at the Awards presented on the main screen.
  • Gain new contacts by hosting a 45 min webinar which the entire database will be invited to book and attend during the year.
  • Regular article and video sharing of your own content through social media, the website and the newsletter. A set of campaigns can be created by you for us to publish in the lead up to the event and post event.
  • Investment:
    • Members: R180 000,00 Excluding VAT
    • Non-Members: 240 000,00 Excluding VAT
Diamond Sponsor for the Awards and the Virtual Conference

At the Conference (virtual) and the Awards (face to face) for 2025, we have an exclusive opportunity to be the Diamond Sponsor and benefit from:

  • A table for 6 at the Awards Evening in May 2025, for your staff, clients and suppliers.
  • Speaker opportunity at the virtual conference
  • 6 tickets to the virtual conference being held in July.
  • 2-minute Video of the company or solution to be flighted on the night of the awards
  • Social media activity announcing you as the diamond sponsor
  • Social media activity post the event related to Diamond Sponsor
  • Elevated brand position on the CCMG website
  • Brand on the email campaign to database of over 17 000 industry leaders
  • Logo, company biography and URL on the CCMG website
  • Elevated brand position at the Awards presented on the main screen.
  • Gain new contacts by hosting a 45 min webinar which the entire database will be invited to book and attend.
  • Regular article and video sharing of your own content through social media, the website and the newsletter. A set of campaigns can be created by you for us to publish in the lead up to the event.
  • Investment:
    • Members: R120 000,00 Excluding VAT
    • Non-Members: 180 000,00 Excluding VAT
Gold Sponsor for the Awards and the Virtual Conference

At the Conference (virtual) and the Awards (face to face) for 2025, we have an exclusive opportunity to be the Gold Sponsor and benefit from:

  • A table for 4 at the Awards Evening on May 2025, for your staff, clients and suppliers.
  • Speaker opportunity at conference
  • 4 tickets to the virtual conference being held in July.
  • 2-minute Video of the company or solution to be flighted on the night at the awards
  • Social media activity announcing you company as the Gold Sponsor
  • Social media activity post-event related to Gold Sponsor
  • Elevated brand position on the CCMG website
  • Brand on the email campaign to database of over 17 000 industry leaders
  • Logo, company biography and URL on the CCMG website
  • Elevated brand position at the Awards presented on the main screen.
  • Gain new contacts by hosting a 45 min webinar which the entire database will be invited to book and attend.
  • Regular article and video sharing of your own content through social media, the website and the newsletter. A set of campaigns can be created by you for us to publish in the lead up to the event.
  • Investment:
    • Members: R80 000,00 Excluding VAT
    • Non-Members: 120 000,00 Excluding VAT
Award Category Sponsorship

Category sponsorship includes the following exclusive benefits:

  • 2 seats at the Awards evening on May 2025.
  • 2-minute Video of the company or solution to be flighted on the night
  • A representative from your organisation to present your award category on stage on the night
  • Social media activity announcing your sponsorship
  • Social media activity promoting the award category, with links to the Finalists and your organisation
  • Social media mention when announcing the winners of your category, with links to the winners
  • Brand on the email campaign to database of over 17 000 people
  • Logo, company biography and URL on the CCMG Awards website
  • Logo presented on the main screen on the Awards Evening
  • Opportunity to have photograph taken with the winners of your category
  • Investment:
    • Members R15 000.00 Excluding VAT per category
    • Non-Members R20 000,00 excluding VAT per category
    Prizes sponsorship for Guests attending the Awards dinner

    Category sponsorship includes the following exclusive benefits:                 

    • 2 seats at the Awards evening in May 2025.
    • A representative from your organisation to present your gifts on stage on the night
    • Gifts to be supplied by yourself 5 x packages printed collateral, put together in a gift pack.
    • Social media activity announcing your sponsorship
    • Social media activity promoting the award category, with links to the Finalists and your organisation
    • Social media mention announcing the winners of your
    • Brand on the email campaign to database of over 17 000 people
    • Logo, company biography and URL on the CCMG Awards website
    • Logo presented on the main screen on the Awards Evening
    • Opportunity to have photograph taken with the winners of your prizes
    • Investment:
      • Members R10 000.00 Excluding VAT and the cost of any prizes
      • Non-Members R15 000,00 excluding VAT per category and the cost of any prizes
    Speakers slot at the Virtual Conference Sponsorship

    Sponsorship includes the following exclusive benefits:

    • Speaker opportunity at conference virtual 35 minutes
    • 4 tickets to the virtual conference being held in July.
    • Social media activity announcing your company as the Sponsor
    • Social media activity post-event related to the Sponsor
    • Brand position on the CCMG website
    • Brand on the email campaign to database of over 17 000 industry leaders
    • Logo, company biography and URL on the CCMG website
    • Elevated brand position at the Awards presented on the main screen.
    • Article and video sharing of your own content through social media, the website and the newsletter. A set of campaigns can be created by you for us to publish in the lead up to the event.
    • Investment:
      • Members: R8 000,00 Excluding VAT
      • Non-Members: R12 000,00 Excluding VAT

    Award or Conference Sponsorship is a brilliant opportunity to meet a number of your marketing objectives…

    Brand Positioning

    Selecting to sponsor, can help position your business firmly in the minds of your target market. Once secured you can tell your audience what you are sponsoring, and we will also share the news via our social media channels. This coverage is great for established brands keeping their competition at bay and for upcoming brands trying to be seen in the industry. ROI = improved conversion rates.

    Client Engagement

    With award sponsorship you have the opportunity to invite your clients to the awards dinner. What a great way to engage your clients? Inviting your key client contacts to bring their boss gives you an opportunity to move up the value chain, whilst also taking advantage of your brand positioning on the night. Or simply say thank you to your clients for their continued support. ROI = additional projects with existing clients or shortening the sales cycle.

    Employee engagement

    Some organisations like to use the seats to motivate and reward their staff. Showing that you value your people by taking them to an awards dinner means they are more likely to engage with your organisation, deliver your brand values and provide a great service to customers. ROI = reduced attrition, improved engagement scores and better CSAT scores.

    Sales support and networking

    With two or three sales people attending the dinner, you can use the opportunity to catch up with prospects and clients. You can progress sales conversations in a more relaxed environment and arrange follow up meetings. ROI = shortened sales cycle and greater conversion rates.

    Content creation

    Being an award sponsor demonstrates that you strive to deliver award winning products or services. As a result, you can create a content program around award winning ways. As well as sharing this content before the event, you can also share it post-event by using it to engage with the award winners. ROI = new lead generation.

    Pay it forward

    There is nothing better than feeling good about supporting the industry that you work in, giving something back to the teams that are delivering over and above to exceed expectations and to help recognise those that achieve ground breaking progress. ROI = customer advocacy; demonstrating social responsibility by supporting the industry.